Fullstory Guides and Surveys vs Pendo
A side-by-side comparison of two product onboarding tools, based on details checked against each vendor's website in October 2026.
At a glance
| Fullstory Guides and Surveys | Pendo | |
|---|---|---|
| Summary | In-app guidance triggered by behavioural data (formerly Usetiful). | Product analytics plus in-app guides for software teams. |
| Best for | Teams already using Fullstory for digital experience analytics | Product teams who want analytics and in-app guidance in one place |
| Free plan | Not listed | Yes |
| Pricing | Sold as part of the Fullstory platform; contact Fullstory for pricing. | Pendo Free covers up to 500 monthly active users. Paid plans (Base, Core, Ultimate) are priced on MAU volume by quote. |
| Website | fullstory.com | pendo.io |
What stands out
- Tours
- Smart tips
- Checklists
- Banners
- Surveys linked to session data
- Behaviour-based targeting
Fullstory acquired Usetiful in November 2025 and launched Guides and Surveys in February 2026. Usetiful is no longer sold on its own.
Full Fullstory Guides and Surveys profile
- Product analytics
- In-app guides
- Session replay
- Sentiment surveys (NPS, CSAT)
- Roadmaps
- Leo AI assistant
Pendo says it connects with more than 85 tools across CRM, support, marketing and analytics.
Full Pendo profileIntegrations
Apps and tools each vendor names on its website. Not a complete list.
Only Fullstory Guides and Surveys
Both
Only Pendo
Which should you choose?
Your team matches its sweet spot: teams already using Fullstory for digital experience analytics.
Visit Fullstory Guides and SurveysYour team matches its sweet spot: product teams who want analytics and in-app guidance in one place.
You want to start on a free plan.
Visit PendoWhat to check in a trial or demo of either
- A visual builder that works with your front-end framework
- Flexible targeting by user properties, events and plan
- Built-in analytics or strong integrations with your analytics stack
- Styling controls so experiences match your design system
- A/B testing to measure the impact of flows
- Mobile support if you have a native app
Frequently asked questions
What is the difference between Fullstory Guides and Surveys and Pendo?
Both are product onboarding tools. Fullstory Guides and Surveys is best suited to teams already using Fullstory for digital experience analytics, while Pendo is best suited to product teams who want analytics and in-app guidance in one place.
Do Fullstory Guides and Surveys or Pendo have a free plan?
Fullstory Guides and Surveys: no free plan is listed. Pendo: yes, a free plan is available. Checked October 2026.
How should I choose between Fullstory Guides and Surveys and Pendo?
Shortlist both, run a trial or proof of concept on a real use case, and compare total cost, ease of building content and how well each fits your existing tools.
Download the vendor scoring sheet and demo script to run consistent demos and score every vendor the same way.
Comparison generated from our directory data, checked against vendor websites in October 2026. Products and prices change; confirm details with each vendor. Compare other tools.
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