Author

Maya Linden

Digital adoption & change management

About

Maya covers the employee side of software adoption: digital adoption platforms, rollout planning, change management and adoption metrics.

Her guides focus on the practical questions teams face when evaluating and launching a DAP: which workflows to prioritise, what to ask vendors, how to run a proof of concept and how to show progress to stakeholders.

Articles by Maya Linden (9)

Sales team working together at computers in an office
buying guide

The best digital adoption platforms for Salesforce

How to drive Salesforce adoption with in-app guidance. Compare Salesforce In-App Guidance with Whatfix, WalkMe, Userlane, Lemon Learning, Apty and Tango.

Maya Linden · 5 min read
A fork in a paved path surrounded by trees
alternatives

The best WalkMe alternatives for digital adoption

Looking beyond WalkMe? Compare six alternatives, from enterprise DAPs like Whatfix and Userlane to lighter tools like Tango, with features, apps, pricing and reviews.

Maya Linden · 5 min read
Analytics charts on a laptop screen
metrics

10 digital adoption metrics that actually show progress

Which numbers to track when you roll out a digital adoption platform or onboarding tool, how to calculate them and which vanity metrics to ignore.

Maya Linden · 3 min read
People working on laptops around a shared table
comparisons

Pendo vs WalkMe: analytics-first adoption or enterprise DAP?

Pendo vs WalkMe compared: who each is built for, guidance, analytics, AI, employee vs customer software, implementation, pricing models and what reviewers say.

Maya Linden · 6 min read
Person working on a laptop at a desk
digital adoption

What is a digital adoption platform (DAP)? A plain-English guide

What digital adoption platforms do, how they work, who uses them and when they are worth the money.

Maya Linden · 4 min read
A calculator on a table next to a laptop
pricing

Whatfix pricing explained: how it works and what affects cost

How Whatfix is priced, what drives the cost, typical ranges reported by third parties, total cost of ownership, hidden costs, ROI and how to negotiate.

Maya Linden · 6 min read
Two people reviewing documents at a table
comparisons

Whatfix vs WalkMe: which digital adoption platform should you choose?

An in-depth comparison of Whatfix and WalkMe: features, supported apps, analytics, AI, implementation, support, pricing models and what reviewers say.

Maya Linden · 7 min read
Team discussing options around a table with laptops
digital adoption

How to choose a digital adoption platform: 12 questions to ask vendors

A practical buying checklist for digital adoption platforms, covering use cases, applications, analytics, security, pricing and rollout.

Maya Linden · 4 min read
Planning sticky notes on a board
change management

Software rollout change management: a 30-60-90 day plan

A practical plan for rolling out new enterprise software, from stakeholder alignment to in-app guidance and measuring adoption after go-live.

Maya Linden · 3 min read

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