Produktly vs Shepherd.js
A side-by-side comparison of two product onboarding tools, based on details checked against each vendor's website in October 2026.
At a glance
| Produktly | Shepherd.js | |
|---|---|---|
| Summary | Affordable product tours, checklists and changelogs. | Open-source JavaScript library for product tours. |
| Best for | Startups that want onboarding on a small budget | Engineering teams that want full control in code |
| Free plan | Not listed | Yes |
| Pricing | Developer €19/month (€16 annually), Startup €59 (€50), Growth €199 (€166), Custom on request. 14-day trial; no free plan. | Free under the AGPL-3.0 licence. Commercial licences are available for closed-source products. |
| Website | produktly.com | shepherdjs.dev |
What stands out
- Product tours
- Checklists
- Smart tips
- Changelog
- Feedback widgets
- Open-source tour library
- React, Vue, Angular and Ember wrappers
- Accessible with keyboard navigation
- Fully customisable styling
Integrations
Apps and tools each vendor names on its website. Not a complete list.
Only Produktly
Both
Only Shepherd.js
Which should you choose?
Your team matches its sweet spot: startups that want onboarding on a small budget.
Visit ProduktlyYour team matches its sweet spot: engineering teams that want full control in code.
You want to start on a free plan.
Visit Shepherd.jsWhat to check in a trial or demo of either
- A visual builder that works with your front-end framework
- Flexible targeting by user properties, events and plan
- Built-in analytics or strong integrations with your analytics stack
- Styling controls so experiences match your design system
- A/B testing to measure the impact of flows
- Mobile support if you have a native app
Frequently asked questions
What is the difference between Produktly and Shepherd.js?
Both are product onboarding tools. Produktly is best suited to startups that want onboarding on a small budget, while Shepherd.js is best suited to engineering teams that want full control in code.
Do Produktly or Shepherd.js have a free plan?
Produktly: no free plan is listed. Shepherd.js: yes, a free plan is available. Checked October 2026.
How should I choose between Produktly and Shepherd.js?
Shortlist both, run a trial or proof of concept on a real use case, and compare total cost, ease of building content and how well each fits your existing tools.
Download the vendor scoring sheet and demo script to run consistent demos and score every vendor the same way.
Comparison generated from our directory data, checked against vendor websites in October 2026. Products and prices change; confirm details with each vendor. Compare other tools.